Aveda vs Kerastase – Which One is Right for You?
Aveda vs Kerastase – When it comes to choosing the perfect hair care products, the options can be overwhelming.
Two popular brands that often find themselves at the top of the list are Aveda and Kerastase. But which one is right for you?
In this article, we’ll delve into the world of Aveda and Kerastase to help you make an informed decision about which brand to choose for your hair care journey.
Aveda vs Kerastase – A Quick Comparison

Category | Aveda | Kerastase |
---|---|---|
Natural Ingredients | Yes | No |
Gentle Formulas | Yes | No |
Price | 12-30 | 20-50 |
Hair Types | Dry, damaged, color-treated | Dry, damaged, color-treated |
Scalp Care | Yes | No |
Cruelty-Free | Yes | No |
Sustainability | Yes | No |
Product Range | 100+ products | 100+ products |
Brand Reputation | 4.5/5 stars | 4.5/5 stars |
Product Range and Availability
Aveda:
- Shampoos, conditioners, styling products, and hair care treatments
- Focus on natural ingredients and plant-derived formulas
- Products for various hair types, including:
- Dry and damaged hair
- Color-treated hair
- Normal to oily hair
- Widely available in:
- Salons and spas
- Online retailers
- Natural health food stores
- Specialty beauty retailers
Kerastase:
- Extensive product line with a broader range of:
- Shampoos
- Conditioners
- Styling products
- Cater to a wider range of hair types, including:
- Fine and fragile hair
- Over-processed hair
- Dry and damaged hair
- Color-treated hair
- Widely available in:
- Salons and spas
- Online retailers
- Traditional beauty supply stores
- Online marketplaces
Key Ingredients and Formulations

Aveda:
- Plant-derived ingredients: Aveda is known for its use of natural, plant-derived ingredients, such as:
- Burdock root to nourish and strengthen hair
- Quinoa protein to repair and restore hair
- Certified organic argan oil to moisturize and soften hair
- Natural oils and essences: Aveda products often feature natural oils and essences, such as:
- Lavender oil to calm and soothe the scalp
- Rosemary oil to stimulate hair growth and improve circulation
- No harsh chemicals: Aveda products are free from harsh chemicals, including:
- Sulfates
- Parabens
- Phthalates
Kerastase:
- High-performance ingredients: Kerastase products feature high-performance ingredients, such as:
- Hyaluronic acid to hydrate and plump hair
- Ceramides to repair and restore the hair’s natural barrier
- Antioxidants to protect hair from environmental stressors
- Customized formulations: Kerastase offers customized formulations for specific hair types and concerns, including:
- Fiber-strengthening formulas for fragile hair
- Color-protecting formulas for color-treated hair
- Moisturizing formulas for dry and damaged hair
- Advanced technology: Kerastase products often feature advanced technology, such as:
- The brand’s proprietary Fiber-Repair technology to repair and restore hair fibers
- The brand’s patented Chroma Captive technology to protect and enhance color-treated hair
Hair Type and Concerns
Aveda:
- Dry and damaged hair: Aveda’s Damage Remedy line is designed to repair and restore dry, damaged hair.
- Color-treated hair: Aveda’s Color Conserve line helps to protect and preserve color-treated hair.
- Normal to oily hair: Aveda’s Shampure line is suitable for normal to oily hair, gently cleansing without stripping the hair of its natural oils.
- Sensitive scalps: Aveda’s Scalp Remedy line is designed to soothe and calm sensitive scalps.
Kerastase:
- Fine and fragile hair: Kerastase’s Densifique line is designed to strengthen and densify fine and fragile hair.
- Dry and damaged hair: Kerastase’s Fibre Architecte line helps to repair and restore dry, damaged hair.
- Color-treated hair: Kerastase’s Chroma Captive line is designed to protect and enhance color-treated hair.
- Over-processed hair: Kerastase’s Discipline line helps to smooth and tame over-processed hair.
Shampoo and Conditioner Duos

Aveda:
- Damage Remedy Shampoo and Conditioner: This duo is designed to repair and restore dry, damaged hair. The shampoo gently cleanses while the conditioner helps to repair and restore hair’s natural moisture balance.
- Shampure Shampoo and Conditioner: This gentle, plant-based duo is suitable for normal to oily hair. The shampoo cleanses without stripping the hair of its natural oils, while the conditioner helps to detangle and add shine.
- Color Conserve Shampoo and Conditioner: This duo is designed to protect and preserve color-treated hair. The shampoo gently cleanses while the conditioner helps to lock in color and moisture.
Kerastase:
- Fibre Architecte Shampoo and Conditioner: This duo is designed to repair and restore dry, damaged hair. The shampoo gently cleanses while the conditioner helps to rebuild and strengthen hair fibers.
- Densifique Shampoo and Conditioner: This duo is designed to strengthen and densify fine and fragile hair. The shampoo gently cleanses while the conditioner helps to add volume and texture.
- Chroma Captive Shampoo and Conditioner: This duo is designed to protect and enhance color-treated hair. The shampoo gently cleanses while the conditioner helps to lock in color and moisture.
Styling and Finishing Products

Aveda:
- Air Control Light Hold Hair Spray: A lightweight, non-aerosol hair spray that provides flexible hold and helps to add texture and volume.
- Thermal Dry Remedy: A heat-activated styling cream that helps to smooth and add shine to dry, damaged hair.
- Confixor Liquid Pomade: A lightweight, non-greasy pomade that helps to add texture and definition to hair.
- Light Elements Smoothing Fluid: A lightweight, non-greasy serum that helps to smooth and add shine to hair.
Kerastase:
- Discipline Fluidissime: A lightweight, non-greasy hair serum that helps to smooth and add shine to hair.
- DernièreRichesse Hair Wax: A rich, luxurious hair wax that helps to add texture and definition to hair.
- Couture Styling Cream: A rich, luxurious styling cream that helps to add moisture and smoothness to hair.
- Laque Noire Hair Spray: A strong-hold hair spray that helps to set styles in place and add extra hold.
Sustainability and Environmental Impact
Aveda:
- 100% wind-powered manufacturing: Aveda’s manufacturing facilities are powered by 100% wind energy, reducing their carbon footprint.
- Sustainable packaging: Aveda uses recyclable and biodegradable packaging materials whenever possible.
- Natural and organic ingredients: Aveda’s products are formulated with natural and organic ingredients, reducing the brand’s reliance on synthetic chemicals.
- Environmental activism: Aveda has a long history of environmental activism, supporting initiatives such as the Clean Water Act and the protection of endangered species.
Kerastase:
- Eco-friendly packaging: Kerastase has committed to using eco-friendly packaging materials, including recyclable and biodegradable materials.
- Sustainable sourcing: Kerastase sources its ingredients from sustainable and environmentally responsible suppliers.
- Reducing water waste: Kerastase has implemented water-saving measures in its manufacturing facilities to reduce water waste.
- Partnerships with environmental organizations: Kerastase partners with environmental organizations to support conservation efforts and promote sustainability.
Price Point and Value
Aveda:
- Premium pricing: Aveda products tend to be priced at a premium, with shampoos and conditioners ranging from 12 to 24 and styling products ranging from 14 to 30.
- High-quality, natural ingredients: Aveda’s products are formulated with high-quality, natural ingredients that are gentle on hair and the environment.
- Cruelty-free and vegan-friendly: Aveda is a cruelty-free and vegan-friendly brand, making it a great option for those who care about animal welfare and the environment.
Kerastase:
- Luxury pricing: Kerastase products are priced at a luxury level, with shampoos and conditioners ranging from 20 to 40 and styling products ranging from 25 to 50.
- High-performance formulas: Kerastase’s products are formulated with high-performance ingredients that are designed to deliver exceptional results for specific hair types and concerns.
- Professional-grade products: Kerastase is a professional-grade brand that is often used in salons and by hair care professionals.
User Reviews and Ratings
Aveda:
- 4.5-star average rating: Aveda’s products have an average rating of 4.5 stars out of 5 stars on various online review platforms.
- Positive reviews: Many users praise Aveda’s products for their natural ingredients, gentle formulas, and effectiveness in addressing specific hair concerns.
- Some negative reviews: A few users have reported issues with product performance, such as dryness or build-up, but these are relatively rare.
Kerastase:
- 4.5-star average rating: Kerastase’s products have an average rating of 4.5 stars out of 5 stars on various online review platforms.
- Positive reviews: Many users praise Kerastase’s products for their high-performance formulas, luxurious textures, and ability to deliver results for specific hair concerns.
- Some negative reviews: A few users have reported issues with product performance, such as dryness or build-up, but these are relatively rare.
FAQs
Q: What is the main difference between Aveda and Kerastase?
A: Aveda is known for its natural ingredients and gentle formulas, while Kerastase is known for its high-performance formulas and luxurious textures.
Q: Which brand is better for dry hair?
A: Both Aveda and Kerastase offer products for dry hair, but Aveda’s Damage Remedy line is specifically designed to repair and restore dry, damaged hair.
Q: Which brand is better for color-treated hair?
A: Both Aveda and Kerastase offer products for color-treated hair, but Kerastase’s Chroma Captive line is specifically designed to protect and enhance color-treated hair.
Q: Which brand is more expensive?
A: Kerastase is generally more expensive than Aveda, with prices ranging from 20 to
50 for shampoos and conditioners, while Aveda’s prices range from 12 to
30.
Q: Which brand is more natural?
A: Aveda is known for its natural ingredients and gentle formulas, while Kerastase uses a combination of natural and synthetic ingredients in its products.
Q: Which brand is better for sensitive scalps?
A: Both Aveda and Kerastase offer products that are gentle on the scalp, but Aveda’s Scalp Remedy line is specifically designed to soothe and calm sensitive scalps.
Q: Which brand is better for curly hair?
A: Both Aveda and Kerastase offer products for curly hair, but Aveda’s Curl Enhancing line is specifically designed to define and moisturize curly hair.
Q: Which brand is better for straight hair?
A: Both Aveda and Kerastase offer products for straight hair, but Kerastase’s Discipline line is specifically designed to smooth and add shine to straight hair.

Hi, I’m Rachel Powell, the founder and creative mind behind FashionBeautyLooks.com. With a passion for all things fashion and beauty, I’ve dedicated my career to helping others discover their unique style and enhance their natural beauty.